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MANAGED PAID SEARCH

Drive higher-quality leads and optimize search performance to lower cost-per-lead with our consistent campaign management.

  • Defend your FCA brand from competitors
  • Expand reach to more search engines (Bing, Yahoo)
  • Capture audiences looking for your dealership name
  • Promote your latest products and special offers
  • Serve geo-targeted ads for local optimization
  • Focus on lead generation
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DISPLAY & VIDEO ADVERTISING

Target specific audiences with incentive-based creative to drive vehicle purchases.

  • Target in-market shoppers using powerful data segments like POLK
  • Retarget site visitors
  • Deliver ads across thousands of sites and apps
  • Drive traffic to vehicle specials or inventory pages
  • Deliver shopping actions and inventory views
  • Target users who have been to your dealership or competing dealerships
  • Tie impressions from Display and Video campaigns to vehicle sales
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SOCIAL MEDIA MANAGEMENT

Engage audiences and deliver precision-targeted ads at every stage of the purchase process to reach shoppers where they spend more than 25% of their time.

  • Target in-market automotive intenders near you, using Polk data and Facebook interest insights
  • Serve highly-effective and cost-efficient campaigns to generate demand
  • Develop personalized strategies and unique content
  • Leverage cutting-edge strategies to drive leads into your CRM seamlessly and in real-time
  • Add social reputation management to get 6x greater results and 20% higher click-through-rates.
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SEARCH ENGINE OPTIMIZATION

Improve Organic Search visibility through SEO best practices and content developed with the user in mind.

  • Develop an audience/user-focused strategy
  • Create unique, engaging and valuable content
  • Optimize on-page, technical SEO (metadata, headers, internal links) to ensure a solid foundation
  • Analyze keywords to develop a targeted strategy and improve leads
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LOCAL SEARCH

Help users find you while on the go and protect your brand where it counts.

  • Manage over 40 online directories
  • Ensure the accuracy of your business listings
  • Address business reviews with reputation management
  • Remove duplicate listings and gain higher call volumes
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AUTOWHYBUY®

Drive customers directly to a comparison landing page where they can access vehicle inventory, specials, and more.

  • Stand out from competitors to increase consideration
  • Allow for comparison of multiple vehicles in one place
  • Turn online researchers into showroom stoppers
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UPTRACS® AND UPTRACS® MATCH

Maximize ROI with one dashboard to measure the success of your marketing campaigns. By tracking all leads by campaign, you can measure what matters™.

  • Measure all of your marketing efforts in real-time
  • Access and quickly generate reports for easy KPI analysis
  • Gain actionable insights to optimize campaigns
  • Tie Display and Video Ad impressions directly to vehicles sold
  • Measure households reached
  • View sales from your top competitors
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